More like: "Ruined an already bad brand", if you ask me.

Interesting analysis. In the UK for years the vast majority of cars
purchased actually went to companies, so you can imagine the criteria.
(This started as a result of a particular tax regime.) Overall cost of
ownership and availability of different levels of equipment for difference
levels of saleman...

Now that there is a shift towards the private buyer (because of changing tax
circumstances) and a more flexible approach by fleet buyers it is
interesting to see how the best-seller list changes. The disappearance of a
'British' volume car has also played a role, though now the Fords and
Toyotas built in Britain count as such.

Ford still had the number-one-selling model, however.

DAS

For direct contact replace nospam with schmetterling
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I will credit them with improving Chrysler quality. My wife's '01 2.7L
V6 Sybring has been 100% trouble free.

Daimler also lowered the cost of their RWD drive train by adding the
300's volume to theirs. <

I do agree, they are not building cars we want.
The 300 has lost many of their mid sized customers.
It's very well built, but is the weight of a tank.
Does it make sense to build all the 300 mid sized cars strong enough to
support the gas eating V8 hemi, which just doesn't make sense in mostly
urban driving with increasing gas prices?
Chrysler no longer has a mid sized car to equal to the previous LH
platform.